Networking for Women
that Works

inspiring articles for women networking Join women networking on facebook watch the power of women networking that works follow us on Twitter communicate with link minded women in our community
HLN Chapter Leader Login
username:
password:
Forgot Your Password
About The Heart Link Network
How the Heart Link Women's Network is Unique?

A landmark UCLA study suggests friendships between women are special. They shape who we are and who we have yet to become.  Scientists now suspect that connecting with friends can actually counteract the kind of stomach-quivering stress most women experience on a daily basis. Now today’s networking women can improve their health by joining together for dinner and fun at a business networking event designed just for them. Dawn Billings' Heart Link Network® will expand your social capital, multiply your connections, grow your business, all the while improving your health. It doesn't get better than that!

An Interview with Dawn Billings, CEO and founder of The Heart Link Network

  • How is the Heart Link Network Unique?
  • A: The male model of marketing and networking, called interruption marketing has been the dominant model for over fifty years. The power of interruption marketing was discovered with the invention of the radio. Advertisers were delighted to find that they could capture listener’s attention, and interrupt that attention with ads by sponsors and listeners would buy. This was a wonderful new way to market products or services. Then came the television commercials, billboards, magazine ads, newspaper ads and the list goes on and on.

    Then a few pioneers decision to take their business directly to the homes, where the women were happy to have their days interrupted. Vacuum cleaners, pots and pans, encyclopedias, make up, Tupperware, perfume; the list goes on and on. This model worked marvelously until women started to enter the work force, everyone got busy and we seemed flooded with interruption. Finally when the Internet began to explode, interruption was given a name—SPAM.

    People dislike being interrupted. They have TiVO to get past commercials; they listen to satellite radio, sign up to be on NO call lists so that their home time cannot be interrupted. People are bombarded with information, and they have learned to despise "interruption." We designed The Heart Link Network based on "Permission Marketing" instead of "interruption marketing." The Heart Link Network was created to allow the Area Coordinator and her attendees to network in a way that is comfortable, inexpensive, FUN and natural for them, continually creating a new warm market each month. Word of mouth is the best marketing you can have. The Heart Link Network insures that many more mouths are singing your praises!
  • Do you believe women in business are important to our economy?
  • A: Oh my goodness, yes. At our present rate of growth in women’s businesses, women will soon own more than half of all privately-held businesses. Even when lawmakers and many men are not interested in leveling the playing field, I intend to unite women to rev up the engines of our PINK bulldozers.

    Watch out world, we’re getting ready to redesign the field,” says Billings with a smile. “We are creating a new revolution for business networking women, but unlike angry movements in the past, this revolution is built on compassion, collaboration generosity and love. Business networking Women have a lot to give to the world, and there is no question we can do it best when our PINK hearts are linked, synced and working to showcase and support one another. Isn’t it time you took advantage of most effective, brightest, high tech, high touch and pinkest networking tools that exist?”